Scholastic
Lead designer tasked with producing the award-winning, multi-component "Building Language for Literacy" program, Scholastic's "Let's Find Out" monthly magazine as well as other books and magazines.
My role included identifying US-based and international freelance designers/illustrators, contract negotiation, budget management, hiring, art direction, design production, and project management. I also created several illustrations for both the "Building Language for Literacy" program and "Let's Find Out" magazine.
Services provided
- Branding
- Packaging design
- Poster design
- Book & user manual design
- Marketing collateral
- Original illustration
The life of a designer is a life of fight against the ugliness.
- Massimo Vignelli
Design, Building Language for Literacy program components and instructional manuals.
Illustration, quilt poster (sewn fabric).
Design, monthly Let’s Find Out magazine.
Design and illustration, fold out poster, included in Let’s Find Out magazine.
Design and illustration, quilt game, included in Let’s Find Out magazine.
Type design sample
Packaging design, Let’s Find Out magazine components. Involved ideation, hiring illustrators, creative direction and graphic execution.
Packaging design, Building Language for Literacy program.
Graphic design — Click image to flip through book
Graphic design — Click image to flip through book
Graphic design — Click image to flip through book
Graphic design — Click image to flip through book
Graphic design — Click image to flip through book
Graphic design — Click image to flip through book